Hot Tub & Spa Supplies eCommerce Development

Empowering Dealer Network Through White Label E-Commerce

Aqua Spa Supplies

16% ↗

website turnover

2% ↗

mobile revenue

14% ↘

abandoned checkouts

Aqua Warehouse wanted to be able to provide an online spa supplies service to its network of hot tub dealers. NEON created a white label e-commerce system built upon Lunar which allows Aqua to provide custom branded online stores to each of their dealers.

  • White Label functionality and reporting
  • Dealer logins to monitor sales and commision
  • Modern visual design
Visit their website →

An ever expanding business

Aqua Warehouse Group have multiple spa brands they distribute in the UK and have a big network of dealerships they support with fanatical support.

They also run their own retail showrooms and have featured on mainstream television!

Collection of devices with the Aqua Spa Supplies website on

Empowering their dealer network

Aqua Spa Supplies value their dealer network highly and have recently started to sell spa supplies online. They realised that their dealer network could also potentially benefit from the same offering.

Aqua approached NEON to build a new version of their e-commerce system which could be white labelled, allowing their dealers to have their own online store, fulfilled by Aqua Warehouse.

Aqua Spa Supplies website on a mobile

Another Lunar solution...

NEON took Aqua's existing e-commerce system built using Lunar and enhance it to support white-label websites. We created a custom add-on so the system could detect which website was being requested and adjusted the look of the pages accordingly.

New admin administration pages were created to allow Aqua to setup new dealer websites, upload logos and customise the colours and style of those sites. Reports are generated to keep track of commission and dealers can log into their online store to keep track of their sales.

Visit their website →

Speak to one of our experts about your project
Call 01621 488018

In a rush? Why not request a call back at a time convenient for you?

Request a Callback